Recreation developer Lightfox Video games and North American esports organisation Tribe Gaming have announced a partnership aimed to promote Knight’s Edge, the company’s new title.
The partnership will kick off with a series of in-game occasions themed around Tribe Gaming.
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Knight’s Edge is a lately launched mobile multiplayer game during which groups of three players battle in a series of game modes. In line with the release, the game has more than 100,000 downloads on Android since its launch.
The partnership’s first in-recreation event, known as Stolen Axes, will see players assist Tribe Gaming content creators retrieve its ‘axes’ in Knight’s Edge. Lightfox Video games has also announced that every Tribe Gaming creator will have a unique in-recreation dungeon built with them in mind.
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Jordan Arnold, Lightfox Games’s Head of Product, commented: “We’re ecstatic to partner with Tribe Gaming to create this distinctive in-game expertise, allowing players to connect with their favorite creators on a new level past watching and commenting on their content material.”
The cellular esports organisation has secured a multitude of partnerships in 2021, including deals with the likes of Razer and G Fuel. Tribe Gaming currently fields teams throughout a vary of cell titles equivalent to Brawl Stars, Clash Royale, and League of Legends: Wild Rift.
Esports Insider says: Tribe Gaming is definitely one among the most important forces cell gaming organisations in the west. So, partnering with them might carry positive publicity to Knight’s Edge. Moreover, it’s interesting to see increasingly more games look to utilise esports as a advertising and marketing device.
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